Client: DK; Sector: Publishing; Skills: Cover and page design, typesetting, digital design, marketing
Design of a variety of marketing and product materials for Phonic Books, a brand focusing on creating truly decodable books for younger children and for older, struggling readers, and now a part of DK Learning. The materials produced covered marketing brochures highlighting key features of the Phonic Books programme as well as case studies and reports demonstrating its efficacy to potential customers. Each asset complied with the Phonic Books and DK Learning brands ensuring cohesion with an established set of materials as well as the reading books themselves.
